February 2001 - Present Kevin Shea Consulting
NJ & NY
PRINCIPAL
Consultant for online marketing
and website development: Needs assessment; vendor management; CPC/CPA
marketing; training
Own and manage two seasonal service businesses: Produce print and
online marketing materials; maintain websites; equipment purchasing;
budgeting
June 1999 - February 2001 Afternic.com
New York, NY
DIRECTOR OF OPERATIONS
Operations Management: developed departmental requirements and goals
in marketing, ad sales, customer service, business development and
product development; hired and supervised managers in each department;
managed day-to-day operations; lead daily/weekly team building meetings
Business Development: negotiated and managed business partnerships
and contracts; developed partnership programs including content distribution,
affiliate and advertising
Marketing: directly managed media buying operations (CPM/CPC/CPA/Affiliate);
tracked and analyzed marketing ROI; search engine optimization and
placement; creative development
A key decision maker in the development and design of the web property
from its inception
Company was founded in 1999 and sold to Register.com in September
2000
July 1998 - June 1999 Theglobe.com
New York, NY
PRODUCT AND PROJECT MANAGER
Product Integration Manager(2/99 - 6/99)
Identified and prioritized all major production initiatives in Sales,
Business Development and Marketing
Worked closely with business units in the development of their products,
assigned resources and integrated them into the production schedule
Analyzed and reported site metrics to the heads of all major departments
Project Manager(7/98 - 2/99)
Project management of business development, sales and marketing
projects
Direct supervision of creative and technical development team
Involved in the early-stage development of Marketing, Business Development
and Ad Sales Products.
February 1997 - July 1998 Planet Access Networks
Stanhope, NJ
MANAGER OF WEB DEVELOPMENT/ONLINE MARKETING
Project and account manager of web development and promotion initiatives
for companies ranging from startup to Fortune 500; managed up to 30
projects simultaneously
Developed and negotiated new business proposals with existing and
new clients
Advised clients on integrating internet based marketing with traditional
marketing strategies
September 1996 - February 1997 Bigfoot Partners
New York, NY
MARKETING MANAGER
Lead in the development of several areas of affiliate and email based
marketing
Marketing advisor to new site promotion personnel
Implemented a successful competitive intelligence analysis system
Managed accounts payable and acquired workspace as needed for company
growth
August 1994 - February 1997 Telecom Research Services
Livingston, NJ
PRINCIPAL CONSULTANT
Developed and hosted conferences concerning competitive telecommunications
issues; sales generated from direct mail and internet marketing; recruited
executives and technical expert speakers; managed venue relationships
Consulted with leading telecommunications companies on specific competitive
industry issues, including Number Portability and the Internet
Trained individuals and the personnel of small to large companies
on using the internet as a commercial and research tool
Conducted competitive intelligence and market analysis regarding market
share and entry barriers for companies entering the internet space
Drafted and negotiated numerous business plans and partnership proposals
December 1993 - July 1994 U.S. Attorney's Office/DynCorp Newark, New Jersey
LEGAL TECHNICIAN II
(Contract with Security Clearance)
Worked directly with Assistant U.S. Attorneys in the project management
and litigation of Civil Division/Asset Forfeiture matters
Conducted legal research, drafted pleadings, assisted in deposition
preparation
Liaised with the Criminal Division of the U.S. Attorney, DEA, FBI,
IRS and other federal/state agencies
February 1993 - December 1993 Herold and Haines, P.A.
Warren, NJ
PARALEGAL
Project Management of Commercial and Environmental litigation; digested
discovery documents and trial transcripts; discovery organization
and maintenance; legal research
December 1988 - January 1993 Domino's Pizza
Absecon and Brigantine, NJ
STORE MANAGER AND REGIONAL MARKETING MANAGER
Managed day-to-day operations of busy retail delivery business; supervised
staff of 25; responsible for daily, weekly and monthly P/L and inventory
reports; personnel schedules, regional print advertising; regional
event promotions
COMPUTER EXPERIENCE
Extensive computer experience across multiple
platforms with an emphasis on internet, design and business applications
MS Office Suite, Word, PowerPoint, Excel,
Access, MS Project, Outlook, Homesite, Dreamweaver, Photoshop, HTML,
Visio, FTP, Lotus Notes, Adobe
EDUCATIONAL EXPERIENCE, ACCOMPLISHMENTS AND AFFILIATIONS
Thomas Edison State College, NJ
B.S. Business Administration (January 2004)
National Academy for Paralegal Studies,
NY
Paralegal Certification (1993)
Stockton State College, NJ
Marketing Program
United States Coast Guard
OUPV "Captain's" License (2003)
Emergency First Response Corp
Current CPR & 1st Aid Certification
Advanced Open Water Diver Certification
Chaired Montauk Non-profit Fund
Raising Committee 2002/2003